Picture Organic

Picture Organic Clothing is one of the fastest growing young companies on the outdoor market with special product focus on ski and board sports such as snowboarding, surfing and skateboarding. Established in 2008 in the French town of Clermont Ferrand by three friends, the company has quickly become quite popular in Europe, managing to open 70 official stores in France and Switzerland in just the first two years. PO's driving force comes from the desire to create sustainable and environmentally friendly products that have a minimal impact on the environment. The company focuses its efforts on developing new technologies and searching for alternative materials for the production of its products. Already in 2009, the first board shorts made of fully recycled polyester were presented on the market, and in the following years the use of fibers extracted from sugar cane was implemented in the production of the ski and snowboard clothing series. The use of organic, recycled and bio-sourced materials combined with exceptional design and attention to detail have launched the company to new heights, and already in 2013 their products won golden awards at the international fairs such as ISPO Munich.

Besides the focus on quality outdoor products, the company understands very well the importance of the people who are responsible for their creation, which is why it follows the production processes of each of their products from the factory to the end user. Creating the best possible working conditions and optimizing work processes in order to minimize carbon emissions becomes another no less important mission for PICTURE ORGANIC CLOTHING.

Interest in the product range of Picture Organic Clothing is growing each year, due to the desire of more and more people to be part of the fight climate change and search for ecologically sustainable products of excellent quality and at an affordable price. The passion of the young and creative people who work for the company is contagious, and the slogan RIDE, PROTECT and SHARE expresses the main values ​​embedded in the creation of each product, namely the practice of our favorite sports with the preservation of nature and the conditions in which we live in mind and sharing these moments with our loved ones.

Check out Picture Organic’s official website HERE